Architectural Visualization Courses by Brick Visual
As the Art Director, I held the responsibility of overseeing and directing the visual elements of the campaign. Our focus was on creating impactful video assets for each course and promotional material that resonated deeply with the Academy's core values.
Throughout the creative process, I prioritized the adherence to the brand's guidelines while ensuring the visuals captured attention effectively.
Throughout the creative process, I prioritized the adherence to the brand's guidelines while ensuring the visuals captured attention effectively.
To facilitate clarity and distinction, I strategically incorporated color-coded elements such as highlights and shapes, meticulously selecting them to correspond with specific courses. This thoughtful approach assisted the audience in easily distinguishing and connecting with each course.
Overall, my role as the Art Director involved curating a visually compelling experience that harmonized with the Academy's values, upheld the brand's guidelines, and employed strategic visual cues to engage and inform the audience.
Role
Art Direction / Editing